Loggins Promotion’s radio consulting and media management offers extensive experience in every aspect of commercial and public radio, from programming to sales to online strategy. Our main focus is to increase revenue through improved listenership, ad efficiency, sales and organizational effectiveness.
Radio program consulting and business developement
- Market analyses
- Why are you different?
- Convert listenership to revenue
- Music (morning and afternoon drive times)
- Achieve market success
- Improve ad efficiency (on air and online)
- Think outside the box . . . new revenue opportunities and areas
- Broadcast media, research, streaming and digital
Music Programming Consulting stuff:
- The best rotation
- The best music
- Know your target audience
- Programming, variety, hit potential, feel & flow
- Music research